Why Use Memes on Social Media?

We all need inspiration to start the day.

Quotes and memes remind us of impactful messages, core values and perspective. Memes are also one of the greatest symbols of social media and they are so simple. They’re funny, and are easy to produce on the daily. Memes collect individual ideas, emotions, and actions in a simple and transferable form, making them perfect content to share on social media.

So why use a meme?

• They are an easy way to capitalize on shared knowledge.

• They simplify complex concepts such as your brand personality.

• They lead to higher engagement.

• They make your brand memorable.

• They humanize your brand with your authentic voice.

• They can be mood altering.

I hope this helped you compile creative content! I would love to know what your tips and tricks are in creating inspiring content that is authentic to you. What has worked for you and what didn’t work? Feel free to leave a comment in the comments box below!